Notes from the TH(ink) E-Readers 2010 Summit.
According to Nick Hampshire from MediaIDEAS:
What makes an E-Reader successful, Display/resolution/storage/battery life/connectivity.
Future developments will be
- full color (by 2016)
- large flexible e-readers (by 2020)
- web browser interface
- multi-touch input
- lower prices ($50 by 2020)
- most content will migrate from paper to e-reader
- they will be bendable, rollable and/or flexible making them more robust than rigid e-readers
- bluetooth enabled for document sharing in classrooms
- wifi for server downloads
- textbook market will disappear into the digital market
Remember, this is just one persons predictions.
And then David Renard, also from mediaIDEAS said “textbooks will keep the book industry alive because not everyone will be able to afford e-readers” (I guess he hasn’t had to buy textbooks in a while).
More predictions – “digital will overtake print by 2016-17″ and “e-readers will become ubiquitous once the price falls below $100″
The iPad will run parallel to e-readers until they eventually converge. There are many companies creating new e-readers, eventually there will be a shake out and the strongest players will remain (remember Beta and VHS).
We do need to remember that the market is still in its infancy, there are many platforms icluding XML, PDF, EPub and Flash, Android, Adobe, Amazon and the iPad platform. Some are proprietary. How do publishers decide which platform to create for?
“By 2020 all formats will be XML” – I don’t remember who said this but I did hear “hmm, really??” emanate from several audience members.
In any event it’s up to the publishers to work this out.
Newspapers and magazines also require different reading experiences, larger screens, more color for magazines.
The iPad is a trend for the future but was not designed as an e-reader “that was an afterthought”. The display is not e-paper, it’s backlit so text washes out in light. Of course the next generation of tablets will change this.
Three execs from e-reader companies shared the podium for the final session:
Entourage eDGe http://www.entourageedge.com/
Skiff http://www.skiff.com/
IREX http://www.irextechnologies.com/
I had seen the Entourage eDGe at CES this year and was favorably impressed (although I’m hoping the next gen will be much thinner and lighter). It has dual screen capability (one side is an e-reader, the other is a netbook) which makes it perfect for interactive textbooks.
As for digital textbooks, how long will you actually “own” the textbook after you’ve paid for it? And a point raised by Mike Robinson from Oxford University Press when I met with him between sessions – if one student has the print edition of a text and another uses the digital edition how can pagination be consistent? (I think they’ll figure this one out eventually, I’m not too worried).
My own prediction - textbooks will eventually transition to digital making a device that combines the capabilites of an e-reader and a graphical interface the norm. No more lugging heavy textbooks. But not until the price of both these devices and textbooks come down considerably, making it practical to own.




The newest version of the Sony Reader. We have one older copy here, and although the Amazon Kindle has really taken off, the Sony Reader is still a great alternative. The version we have is rather bare bones, but that’s sort of what reading is about. The newest version has a touch screen (you’ll be seeing a lot of touch screen products now and that will become the norm) and a built in reading light. It also allows for cutting and pasting text and I spoke to the rep about the possibility of putting textbooks* on the Reader. Imagine what a treat that will be when you no longer have to lug around textbooks – or check them out from the circ desk – and you can highlight important passages of text and save it. The Reader also has a virtual keyboard, can play audio files and can hold up to 350 books. Pretty darn impressive.
And it’s got this one touch thingie that allows for immediate upload to YouTube. I tried it at CES and was so taken by its tiny size and its ease of use. Reviewers like it enough although they do say that the quality of the video leaves something to be desired. Compare it to the Flip Mino HD (I think the Flip has crisper images and better color, but it’s bulkier).
The HYmini
The Clickfree Transformer is a cable that you plug into a USB port, connect it to an external hard drive and it automatically creates backups.
one cord from the rear, then insert the interchangeable tips that match your device into the base and click in your device.



